We, Jessica and Jeanette, created the WOOF For Dog Lovers brand nurturing the same dream of making our homes  a nicer place for dogs, as well as for the people who love them. We share  the sense of identity of being creators at heart, mind and  by default. We love creating and shaping spaces, no matter the environment;  private homes, bureau ambience, the film screen, TV-studios, advertisement, magazine articles, social media and web content. And then some

And, as is the case and a matter of fact, we share the joy of cocooning in the cosiness of reshaping and styling our homes, pimping our office desks and defining our everyday habitat.

In short, creating the art of everyday life.



Together we have an accumulated life experience of about 40 years, give or take, mainly from the world of various creative artforms. Our paths have crossed,  by destiny and with a little help from like minded people, several times during the last decade, doing homestyling and design projects together. About a year ago we decided to go for it and follow where our hearts lead us, to do what we love; and here we are, exited to share our WOOF For Dog Lovers concept with you!

Until that moment in 2017 when we started out this very brand together, we had mainly wandered our own walks of life-paths, amongst which:

  • as prop at Jarowskij film & television
  • decorator, seller and concept developer at Ordning & Reda Worldwide
  • scenographer for the Swedish film- and TV sector
  • hosting Swedish TV-channel Kanal 5 Homestyling show
  • press, media & communication person at the European Commission in Brussels and in Stockholm
  • head interior decorator and exhibitions curator at IKEA Älmhult HQ
  • bringing the very first homestyling company to Sweden with private and corporate clients
  • publishing of eight interior decoration books
  • stylist, designer and author of articles and chronicles for various magazines
  • teaching interior decoration classes, lecturing at fairs and holding corporate speeches

Welcome to the world of WOOF, we hope you will enjoy our universe!

Jessica & Jeanette

Founders and creators of WOOF For Dog Lovers